Tuesday 1 April 2014

New Customer Profile Board - 40 +

Keith Blanc a man of his word, a man that has been buying into the Rolex brand for some years now. He is my elder consumer, my territorial consumer. Keith 52 years off age, Full-time Counsellor and is has part ownership for a high-end wine bar located in central London. Keith has been married for over 20years with 3 grown up sons and daughther and a number of gran children. Keith has the luxury of working from home most days, but he also has his own office for when has clients come in for a consultation. 
On a normal day Keith works from 8am to 4/5pm depending his clients and paper work. On the weekend and some days  after work Keith likes to make quict visitors to his wine bar to make sure everything is running smoothly.
Keith likes the fine dining life, dining at some the worlds most famous restaurants with his Mrs. Keith has a lot of involvement in cars and auctioning which is a hobby of his and also he makes money. He also enjoys clay shooting, and a game of golf with his mates and watches horse racing religiously. 
Keith does his shopping online or has his wife pick him some clothes from stores like Harrods, Harvey Nichols and John Lewis.




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